Christine Lagorio writes that entrepreneurs should use flea markets as business incubators in this fascinating article at Inc.com. She says that the low cost of entry, immediate feedback from customers, and chance to learn from other vendors all make flea markets ideal for new business research and growth. A quote from the article:
Even if you’re already successfully hawking your wares online, making periodic appearances at craft fairs, art shows, and flea markets can give your business new insight into the market, your regional competition, and local consumers’ evolving desires. Think of a flea market table as a pop-up retail store, says Amy Abrams, who founded flea market Artists & Fleas in Brooklyn, New York, in 2003. “I really think people have used it as a mini storefront,” she says.
Check out the whole article.